The Firkin Pub’s rebrand strategy strongly speaks to the notion of preserving the idea of “the local”, to which a neighbourhood can identify with.

The overall corporate identity was rejuvenated to reflect the new brand direction. A brand standards guideline was designed to help understand the newly established visual language and to ensure that the brand delivers a consistent message across all touchpoints.

Click the link in our bio to see how Firkin Pubs branding was reinvented.

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